Negocios e Inversiones
VENDEDOR MAS GRANDE DEL MUNDO EL
El profesor de la Escuela de Negocios de Stanford y consultor de algunos de los CEO más grandes e innovadores de la actualidad comparte un plan revolucionario que les enseña a los líderes a dominar las presiones cruzadas del mundo en que vivimos: ejecutar al mismo tiempo que innovar, pensar en los asuntos locales y globales, además de proyectar ambición y diplomacia por igual. Desde el comienzo de este siglo, las empresas han enfrentado una serie de disrupciones extremas y constantes, entre las que secuentan cambios tecnológicos, una pandemia y una crisis financiera mundial. Como resultado, los líderes de hoy, desde fundadores de startups hasta directivos de gigantes globales, enfrentan presiones sin precedentes de sus jefes, inver sionistas, clientes, compañeros, proveedores y empleados. Para muchos, es una receta para el desastre. Parte del problema es que estos desafíos, aunque se sienten agudamente, rara vez se articulan de manera que sean comprensibles y accionables. Robert E. Siegel ha presenciado el impacto de estas presiones cruzadas desde diferentes perspectivas. Como profesor de Management en la Escuela de Negocios de Stanford, operador, inversionista de riesgo y consultor, ve a innumerables equi pos de ejecutivos, en todo tipo de empresas, luchando por llevar sus compañías hacia el futuro. Con lecciones exclusivas extraídas del mundo empresarial, incluyendo a los CEO de Accenture, Mubadala, Kering, Wells Fargo y Box, esta guía esencial comparte en qué consiste el liderazgo sistémico, marco holístico de Siegel que ayuda a los líderes a entender y dominar cinco dimensiones clave en las que es probable que sientan presiones contradictorias: Prioridades: la necesidad de tener exito tanto en la ejecucion como en la innovacion. Personas: la necesidad de proyectar tanto fuerza como empatia. Esfera de influencia: La necesidad de enfocarse tanto en lo interior como en lo exterior. Geografía: la necesidad de pensar tanto local como globalmente. Propósito: la necesidad de perseguir tanto la ambicion como la diplomacia.
LIBRO NEGRO DEL EMPRENDEDOR
VENDEDOR AL MINUTO, EL
ISBN-10: 0399592091 ISBN13: 978-0399592096 Peso: 1.1 lb.
Opiniones editoriales:Opinión:“I’d recommend John’s book for anyone interested in becoming a better manager.” —Bill Gates“Whether you're a seasoned CEO or a first-time entrepreneur, you'll find valuable lessons, tools, and inspiration in the pages of Measure What Matters. I'm glad John invested the time to share these ideas with the world.” —Reid Hoffman, cofounder of LinkedIn and author of The Start-up of You “Measure What Matters deserves to be fully embraced by every person responsible for performance, in any walk of life. John Doerr makes Andy Grove a mentor to us all. If every team, leader, and individual applied OKRs with rigor and imagination, all sectors of society could see an exponential increase in productivity and innovation.” —Jim Collins, author of Good to Great “John Doerr has taught a generation of entrepreneurs and philanthropists that execution is everything. Measure What Matters shows how any organization or team can aim high, move fast, and excel.” —Sheryl Sandberg, Facebook COO and founder of LeanIn.org and OptionB.org “In this indispensable book, the most important venture capitalist of our era reveals a key to business innovation and success. This crisp and colorful book combines fascinating case studies with insightful personal stories to show how OKRs can add magic to organizations of any size.” —Walter Isaacson, author of Steve Jobs and Leonardo da Vinci “I’m a big believer in John Doerr’s simple yet effective OKR system—I’ve seen it work firsthand! I encourage every business leader to read Measure What Matters in order to learn some real and practical secrets for success.” —Anne Wojcicki, founder and CEO of 23andMe “John Doerr has been the source of management magic for many of the most iconic companies in Silicon Valley that went on to change the world. Measure What Matters is a must read for anyone motivated to improve their organization.” —Former Vice President Al Gore “Measure What Matters takes you behind the scenes for the creation of Intel’s powerful OKR system—one of Andy Grove’s finest legacies.” —Gordon Moore, cofounder of Intel “Measure What Matters will transform your approach to setting goals for yourself and your organization. John Doerr pushes every leader to think deeply about creating a focused, purpose-driven business environment.” —Mellody Hobson, president of Ariel Investments “John Doerr is a Silicon Valley legend. He explains how transparently setting objectives and defining key results can align organizations and motivate high performance.” —Jonathan Levin, dean of Stanford Graduate School of Business “Measure What Matters is a gift to every leader or entrepreneur who wants a more transparent, accountable, and effective team. It encourages the kind of big, bold bets that can transform an organization.” —John Chambers, executive chairman of Cisco “In addition to being a terrific personal history of tech in Silicon Valley, Measure What Matters is an essential handbook for both small and large organizations; the methods described will definitely drive great execution.” —Diane Greene, CEO of Google CloudSobre el autor:John Doerr is an engineer, acclaimed venture capitalist, and the chairman of Kleiner Perkins. He's passionate about encouraging leaders to reimagine the future, from transforming healthcare to advancing applications of machine learning. Outside of Kleiner Perkins, John works with social entrepreneurs for change in public education, the climate crisis, and global poverty. John serves on the board of the Obama Foundation and ONE.org.
Número de paginas: : 416 páginas Editor: Back Bay Books; Edición: Reprint (12 de agosto de 2014)ISBN-10: 0316219282 ISBN13: 978-0316219280 Peso: 12 oz.
Editor: Little, Brown and Company; Edición: 1st (15 de octubre de 2013) ISBN-10: 0316219266 ISBN13: 978-0316219266 Peso: 1.4 lb.
com Opinión: Guest Reviewer: Charles C. Mann on Why Nations Fail Charles C. Mann, a correspondent for The Atlantic, Science, and Wired, has written for Fortune, The New York Times, Smithsonian, Technology Review, Vanity Fair, and The Washington Post, as well as for the TV network HBO and the series Law & Order. A three-time National Magazine Award finalist, he is the recipient of writing awards from the American Bar Association, the American Institute of Physics, the Alfred P. Sloan Foundation, and the Lannan Foundation. His 1491 won the National Academies Communication Award for the best book of the year. He lives in Amherst, Massachusetts. A few years ago, while I was researching a book on the history of globalization, I suddenly realized that I was seeing the same two names on a lot of the smartest stuff I was reading. The names belonged to two economists, Daron Acemoglu and James Robinson. Much of their work focused on a single question: Why are poor places poor, and is there something we can do about it? This is one of the most important questions imaginable in economics— indeed, in the world today. It is also one of the most politically fraught. In working on my book, I read numerous attempts by economists, historians and other researchers to explain why most of North America and Europe is wealthy and why most of Asia, Africa and Latin America is not. But these usually boiled down to claims that rich nations had won the game by cheating poor places or that poor places had inherently inferior cultures (or locations) which prevented them from rising. Conservative economists used the discussion as a chance to extol the wide-open markets they already believed in; liberal economists used it to make the attacks on unrestrained capitalism they were already making. And all too often both seemed wildly ignorant of history. I can’t recall encountering another subject on which so many people expended so much energy to generate so little light. Acemoglu and Robinson were in another category entirely. They assembled what is, in effect, a gigantic, super-complete database of every country’s history, and used it to ask questions— wicked smart questions. They found unexpected answers— ones that may not satisfy partisans of either side, but have the ring of truth. Why Nations Fail is full of astounding stories. I ended up carrying the book around, asking friends, “Did you know this?” The stories make it a pleasure to read. More important, though, Acemoglu and Robinson changed my perspective on how the world works. My suspicion is that I won’t be the only person to say this after reading Why Nations Fail. Opinión:"Should be required reading for politicians and anyone concerned with economic development." — Jared Diamond, New York Review of Books"...bracing, garrulous, wildly ambitious and ultimately hopeful. It may, in fact, be a bit of a masterpiece."— Washington Post“For economics and political-science students, surely, but also for the general reader who will appreciate how gracefully the authors wear their erudition.”— Kirkus Reviews “Provocative stuff; backed by lots of brain power.”— Library Journal“This is an intellectually rich book that develops an important thesis with verve. It should be widely read.” — Financial Times“A probing . . . look at the roots of political and economic success . . . large and ambitious new book.” — The Daily“Why Nations Fail is a splendid piece of scholarship and a showcase of economic rigor.” — The Wall Street Journal"Ranging from imperial Rome to modern Botswana, this book will change the way people think about the wealth and poverty of nations...as ambitious as Jared Diamond's Guns, Germs, and Steel."— Bloomberg BusinessWeek“The main strength of this book is beyond the power of summary: it is packed, from beginning to end, with historical vignettes that are both erudite and fascinating. As Jared Diamond says on the cover: 'It will make you a spellbinder at parties.' But it will also make you think.” — The Observer (UK)"A brilliant book.” — Bloomberg (Jonathan Alter)“Why Nations Fail is a wildly ambitious work that hopscotches through history and around the world to answer the very big question of why some countries get rich and others don’t.” — The New York Times (Chrystia Freeland)"Why Nations Failis a truly awesome book. Acemoglu and Robinson tackle one of the most important problems in the social sciences— a question that has bedeviled leading thinkers for centuries— and offer an answer that is brilliant in its simplicity and power. A wonderfully readable mix of history, political science, and economics, this book will change the way we think about economic development. Why Nations Fail is a must-read book." — Steven Levitt, coauthor of Freakonomics "You will have three reasons to love this book. It’s about national income differences within the modern world, perhaps the biggest problem facing the world today. It’s peppered with fascinating stories that will make you a spellbinder at cocktail parties— such as why Botswana is prospering and Sierra Leone isn’t. And it’s a great read. Like me, you may succumb to reading it in one go, and then you may come back to it again and again." — Jared Diamond, Pulitzer Prize–winning author of the bestsellers Guns, Germs, and Steel and Collapse "A compelling and highly readable book. And [the] conclusion is a cheering one: the authoritarian ‘extractive’ institutions like the ones that drive growth in China today are bound to run out of steam. Without the inclusive institutions that first evolved in the West, sustainable growth is impossible, because only a truly free society can foster genuine innovation and the creative destruction that is its corollary." — Niall Ferguson, author of The Ascent of Money "Some time ago a little-known Scottish philosopher wrote a book on what makes nations succeed and what makes them fail. The Wealth of Nations is still being read today. With the same perspicacity and with the same broad historical perspective, Daron Acemoglu and James Robinson have retackled this same question for our own times. Two centuries from now our great-great- . . . -great grandchildren will be, similarly, reading Why Nations Fail." — George Akerlof, Nobel laureate in economics, 2001 "Why Nations Fail is so good in so many ways that I despair of listing them all. It explains huge swathes of human history. It is equally at home in Asia, Africa and the Americas. It is fair to left and right and every flavor in between. It doesn’t pull punches but doesn’t insult just to gain attention. It illuminates the past as it gives us a new way to think about the present. It is that rare book in economics that convinces the reader that the authors want the best for ordinary people. It will provide scholars with years of argument and ordinary readers with years of did-you-know-that dinner conversation. It has some jokes, which are always welcome. It is an excellent book and should be purchased forthwith, so to encourage the authors to keep working." — Charles C. Mann, author of 1491 and 1493 “Imagine sitting around a table listening to Jared Diamond, Joseph Schumpeter, and James Madison reflect on over two thousand years of political and economic history. Imagine that they weave their ideas into a coherent theoretical framework based on limiting extraction, promoting creative destruction, and creating strong political institutions that share power and you begin to see the contribution of this brilliant and engagingly written book.” — Scott E. Page, University of Michigan and Santa Fre Institute“This fascinating and readable book centers on the complex joint evolution of political and economic institutions, in good directions and bad. It strikes a delicate balance between the logic of political and economic behavior and the shifts in direction created by contingent historical events, large and small at ‘critical junctures.' Acemoglu and Robinson provide an enormous range of historical examples to show how such shifts can tilt toward favorable institutions, progressive innovation and economic success or toward repressive institutions and eventual decay or stagnation. Somehow they can generate both excitement and reflection.” — Robert Solow, Nobel Laureate in Economics, 1987“It’s the politics, stupid! That is Acemoglu and Robinson’s simple yet compelling explanation for why so many countries fail to develop. From the absolutism of the Stuarts to the antebellum South, from Sierra Leone to Colombia, this magisterial work shows how powerful elites rig the rules to benefit themselves at the expense of the many. Charting a careful course between the pessimists and optimists, the authors demonstrate history and geography need not be destiny. But they also document how sensible economic ideas and policies often achieve little in the absence of fundamental political change.”— Dani Rodrik, Kennedy School of Government, Harvard University“Two of the world’s best and most erudite economists turn to the hardest issue of all: why are some nations poor and others rich? Written with a deep knowledge of economics and political history, this is perhaps the most powerful statement made to date that ‘institutions matter.’ A provocative, instructive, yet thoroughly enthralling book.” — Joel Mokyr, Robert H. Strotz Professor of Arts and Sciences and Professor of Economics and History, Northwestern University“A brilliant and uplifting book— yet also a deeply disturbing wake-up call. Acemoglu and Robinson lay out a convincing theory of almost everything to do with economic development. Countries rise when they put in place the right pro-growth political institutions and they fail— often spectacularly— when those institutions ossify or fail to adapt. Powerful people always and everywhere seek to grab complete control over government, undermining broader social progress for their own greed. Keep those people in check with effective democracy or watch your nation fail.” — Simon Johnson, co-author of 13 Bankers and professor at MIT Sloan“This important and insightful book, packed with historical examples, makes the case that inclusive political institutions in support of inclusive economic institutions is key to sustained prosperity. The book reviews how some good regimes got launched and then had a virtuous spiral, while bad regimes remain in a vicious spiral. This is important analysis not to be missed.” — Peter Diamond, Nobel Laureate in Economics “Acemoglu and Robinson have made an important contribution to the debate as to why similar-looking nations differ so greatly in their economic and political development. Through a broad multiplicity of historical examples, they show how institutional developments, sometimes based on very accidental circumstances, have had enormous consequences. The openness of a society, its willingness to permit creative destruction, and the rule of appear to be decisive for economic development.” — Kenneth Arrow, Professor Emeritus, Stanford University, Nobel Laureate in Economics, 1972 “Acemoglu and Robinson— two of the world's leading experts on development— reveal why it is not geography, disease, or culture which explains why some nations are rich and some poor, but rather a matter of institutions and politics. This highly accessible book provides welcome insight to specialists and general readers alike.” — Francis Fukuyama, author of The End of History and the Last Man and The Origins of Political Order“Some time ago a little known Scottish philosopher wrote a book on what makes nations succeed and what makes them fail. The Wealth of Nations is still being read today. With the same perspicacity and with the same broad historical perspective, Daron Acemoglu and James Robinson have re-tackled this same question for our own times. Two centuries from now our great-great-…-great grandchildren will be, similarly, reading Why Nations Fail.” — George Akerlof, Nobel Laureate in Economics, 2001 “In this stunningly wide ranging book Acemoglu and Robinson ask a simple but vital question, why do some nations become rich and others remain poor? Their answer is also simple— because some polities develop more inclusive political institutions. What is remarkable about the book is the crispness and clarity of the writing, the elegance of the argument, and the remarkable richness of historical detail. This book is a must read at a moment where governments right across the western world must come up with the political will to deal with a debt crisis of unusual proportions.” — Steve Pincus, Bradford Durfee Professor of History and International and Area Studies, Yale University “The authors convincingly show that countries escape poverty only when they have appropriate economic institutions, especially private property and competition. More originally, they argue countries are more likely to develop the right institutions when they have an open pluralistic political system with competition for political office, a widespread electorate, and openness to new political leaders. This intimate connection between political and economic institutions is the heart of their major contribution, and has resulted in a study of great vitality on one of the crucial questions in economics and political economy.” — Gary S. Becker, Nobel Laureate in Economics, 1992 “This not only a fascinating and interesting book: it is a really important one. The highly original research that Professors Acemoglu and Robinson have done, and continue to do, on how economic forces, politics and policy choices evolve together and constrain each other, and how institutions affect that evolution, is essential to understanding the successes and failures of societies and nations. And here, in this book, these insights come in a highly accessible, indeed riveting form. Those who pick this book up and start reading will have trouble putting it down.” ¯Michael Spence, Nobel Laureate in Economics, 2001"In this delightfully readable romp through 400 years of history, two of the giants of contemporary social science bring us an inspiring and important message: it is freedom that makes the world rich. Let tyrants everywhere tremble!" — Ian Morris, Stanford University, author of Why the West Rules – For Now“Acemoglu and Robinson pose the fundamental question concerning the development of the bottom billion. Their answers are profound, lucid, and convincing.” ―Paul Collier, Professor of Economics, Oxford University, and author of The Bottom BillionSobre el autor:Daron Acemoglu is the Killian Professor of Economics at MIT. In 2005 he received the John Bates Clark Medal awarded to economists under forty judged to have made the most significant contribution to economic thought and knowledge. He is also the co-author of The Narrow Corridor: States, Societies, and the Fate of Liberty.James A. Robinson, a political scientist and an economist, is the David Florence Professor of Government at Harvard University. A world-renowned expert on Latin America and Africa, he has worked in Botswana, Mauritius, Sierra Leone, and South Africa. He is also the co-author of The Narrow Corridor: States, Societies, and the Fate of Liberty.
Número de paginas: : 416 páginas ISBN-10: 0062009273 ISBN13: 978-0062009272 Peso: 9.6 oz.
Número de paginas: : 448 páginas Editor: Fsg; Edición: Reprint (4 de marzo de 2014)ISBN-10: 9780374534608 ISBN13: 978-0374534608 Peso: 13.6 oz.
Número de paginas: : 576 páginas Editor: Dey Street Books; Edición: Reprint (2 de junio de 2015) ISBN-10: 0062276700 ISBN13: 978-0062276704 Peso: 1.4 lb.
Número de paginas: : 384 páginas Editor: Belknap Press: An Imprint of Harvard University Press; Edición: Reprint (11 de marzo de 2019)ISBN-10: 0674237471 ISBN13: 978-0674237476 Peso: 1.1 lb.
Opiniones editoriales:From Publishers WeeklyThis boastful, boyishly disarming, thoroughly engaging personal history offers an inside look at aspects of financing, development and construction in big-time New York real estate. "I don't do it for the money," maintains Trump, the son of a Queens realtor who, at age 27, bought and transfigured the colossal Hotel Commodore at Grand Central Terminal. Now 40, he has built, among other projects, and owns outright, Fifth Avenue's retail and residential Trump Tower (where he occupies a double-triplex suite); owns and operates Trump's Castle, a casino in Atlantic City; is arguably the most visible young man on Manhattan's celebrity circuit ("Governor Cuomo calls. . . . dinner at St. Patrick's Cathedral. . . . I call back Judith Krantz"); and is currently developing a controversial 100-acre West Side "Television City" project that is planned to include the world's tallest building. For those who would do likewise, Trump articulates his secrets for success: imagination, persistence, skill at "juggling provisional commitments" (e.g., for land or lease options, bank financing, zoning approval, tax abatement, etc.) and most crucial of all, a true trader's instinct. 135,000 printing; first serial to New York magazine and Vanity Fair; Fortune Book Club main selection; BOMC alternate. (December Copyright 1987 Reed Business Information, Inc.From Library JournalThis is a fascinating book because it is incredible. At the age of 41, Trump, the son of a Queens, New York, developer of moderate-income apartment houses, presides over a vast real estate empire with assets in the billions. Trump's world is composed of an endless series of deals and ventures, most of them monumentally successful from his point of view. The book is less an autobiography than an hour-by-hour recapitulation of how Trump spends his time plus a few lessons for those who would do the same. Trump seems to be a clever entrepreneur and exhibitionist. There should be requests aplenty for this. A.J. Anderson, G.S.L.I.S., Simmons Coll., BostonCopyright 1988 Reed Business Information, Inc.Opinión:“Trump makes one believe for a moment in the American dream again.”— The New York Times “Donald Trump is a deal maker. He is a deal maker the way lions are carnivores and water is wet.”— Chicago Tribune “Fascinating . . . wholly absorbing . . . conveys Trump’s larger-than-life demeanor so vibrantly that the reader’s attention is instantly and fully claimed.”— Boston Herald “A chatty, generous, chutzpa-filled autobiography.”— New York PostFrom the Inside FlapFrom the Impresario of NBC's hit show "The Apprentice TRUMP ON TRUMP: "I like thinking big. I always have. To me it's very simple: if you're going to be thinking anyway, you might as well think big." And here's how he does it: the art of the deal. Beginning with a week in Trump's high-stakes life, "Trump: The Art of the Deal gives us Trump in action. We see just how he operates day to day--how he runs his business and how he runs his life--as he chats with friends and family, clashes with enemies, efficiently buys up Atlantic City's top casinos, changes the face of the New York City skyline . . . and plans the tallest building in the world. TRUMP ON TRUMP: "I play it very loose. I don't carry a briefcase. I try not to schedule too many meetings. I leave my door open. . . . I prefer to come to work each day and just see what develops." Even a maverick plays by rules, and here Trump formulates his own eleven guidelines for success. He isolates the common elements in his greatest deals; he shatters myths ("You don't necessarily need the best location. What you need is the best deal"); he names names, spells out the zeros, and fully reveals the deal-maker's art: from the abandoned property that became the Jacob K. Javits Convention Center to the seedy hotel that became the Grand Hyatt; from the race to rebuild Central Park's Wollman Skating Rink to the byzantine saga of the property that became Trump Tower. And throughout, Trump talks--"really talks--about how he does it. TRUMP ON TRUMP: "I always go into a deal anticipating the worst. If you plan for the worst--if you can live with the worst--the good will always take care of itself." Donald Trump is blunt, brash, surprisingly old-fashioned in spots--and always, always an original. "Trump: The Art of the Deal is an unguarded look at the mind of a brilliant entrepreneur and an unprecedented education in the art of the deal. It's the most streetwise business book there is--and a sizzling read for anyone interested in money and success.Sobre el autor:Donald J. Trump is the forty-fifth president of the United States. He is the very definition of the American success story, continually setting standards of excellence while expanding his interests in real estate, gaming, sports, and entertainment. He was named the Hotel and Real Estate Visionary of the Century by the UJA Federation. Trump is the New York Times bestselling author of many books, including Time to Get Tough, The America We Deserve, Think Like a Billionaire, How to Get Rich, Surviving at the Top, The Art of the Comeback, and The Art of the Deal. These books have sold millions of copies. An ardent philanthropist, Trump is involved with numerous civic and charitable organizations.
Número de paginas: : 432 páginas Editor: W. W. Norton & Company; Edición: 1 (14 de junio de 2016)ISBN-10: 039335279X ISBN13: 978-0393352795 Peso: 9.6 oz.
Número de paginas: : 400 páginas Editor: Random House Large Print; Edición: Large Print (1 de octubre de 2019)ISBN-10: 0593170989 ISBN13: 978-0593170984 Peso: 1 lb.
Opiniones editoriales:Opinión:Anise C. Wallace The New York Times Mr. Lynch's investment record puts him in a league by himself.From the Back CoverTHE NATIONAL BESTSELLING BOOK THAT EVERY INVESTOR SHOULD OWNPeter Lynch is America's number-one money manager. His mantra: Average investors can become experts in their own field and can pick winning stocks as effectively as Wall Street professionals by doing just a little research.Now, in a new introduction written specifically for this edition of One Up on Wall Street, Lynch gives his take on the incredible rise of Internet stocks, as well as a list of twenty winning companies of high-tech '90s. That many of these winners are low-tech supports his thesis that amateur investors can continue to reap exceptional rewards from mundane, easy-to-understand companies they encounter in their daily lives.Investment opportunities abound for the layperson, Lynch says. By simply observing business developments and taking notice of your immediate world -- from the mall to the workplace -- you can discover potentially successful companies before professional analysts do. This jump on the experts is what produces "tenbaggers", the stocks that appreciate tenfold or more and turn an average stock portfolio into a star performer.The former star manager of Fidelity's multibillion-dollar Magellan Fund, Lynch reveals how he achieved his spectacular record. Writing with John Rothchild, Lynch offers easy-to-follow directions for sorting out the long shots from the no shots by reviewing a company's financial statements and by identifying which numbers really count. He explains how to stalk tenbaggers and lays out the guidelines for investing in cyclical, turnaround, and fast-growing companies.Lynch promises that if you ignore the ups and downs of the market and the endless speculation aboutinterest rates, in the long term (anywhere from five to fifteen years) your portfolio will reward you. This advice has proved to be timeless and has made One Up on Wall Street a number-one bestseller. And now this classic is as valuable in the new millennium as ever.Sobre el autor:Peter Lynch managed the Fidelity Magellan Fund from 1977 to 1990 when it was one of the most successful mutual-funds of all time. He then became a vice chairman at Fidelity and more recently has become a prominent philanthropist particularly active in the Boston area. His books include One Up on Wall Street, Beating the Street, and Learn to Earn (all written with John Rothchild).John Rothchild was formerly a financial columnist for Time and Fortune magazines.
